Lightning Strikes, Thor: Ragnarök Roars!

And Yes, ‘Ragnarök’ has an umlaut and it’s lazy not to include it. Anyway, last week I made the audacious claim that Thor: Ragnarök would likely join the Billion Dollar Club, the hallowed ground where movies that earn at least a billion dollars go during their theatrical runs roam. And profits matter because as much […]

Sony Saved by Spider-Man in Second Quarter

Sony earned $86 million in the Second Quarter of 2017 due to the Playstation video game system and a little movie called Spider-Man: Homecoming, and an even littler movie, Baby Driver. Spider-Man snared almost $900 million ($875,885 million worldwide) which is a lot of ducats for a movie that was supposed to underwhelm due to […]

Sony’s Bug Problem

And while spiders are arachnids, not bugs, bear with me and all come clear. Spider-Man: Homecoming makes its North American debut today, and some pundits believe that it will ensnare an opening somewhere in the ballpark of $100 million.  If this bears out it would make the movie the fourth of 2017–joining Beauty and the Beast, Guardians […]

Spider-Man: Homecoming – Trailer 3

Cutting an effective trailer is a strange mix of art and science and too much of either can ruin it. And they’re more important than you think. Part of what saved Suicide Squad was the  trailer, which (unfortunatel) made promises the movie itself didn’t quite live up to, was so well-received by movie goers. By […]

Guardians Of The Galaxy, Vol. 2 – Review

I caught James Gunn’s Guardians Of The Galaxy, Vol. 2 last Saturday and what I found so impressive overall was the way Gunn managed so many stories and plot threats in a way that was not only cohesive, but made sense. Because–and trust me on this–there are so many ways Guardians  could have easily collapsed […]