‘Spider-Man: No Way Home’ Teaser Breaks Internet

As if it weren’t already obvious by Sony’s response to the leaked teaser, the interest in Spider-Man: No Way Home is high, so much so that according to Comicbook.com it’s the most viewed trailer of all time in its first 24 hours, beating Avengers: Endgame.

It’s worth mentioning that what Sony doesn’t have is a streaming network, so the likelihood is high that the bulk of their movies are going to get theatrical releases (They have a streaming deal with Netflix so it’s likely that some first-run content, like Vivo, winds up there).

That being said, movies Venom: Let There Be Carnage or Spider-Man: No Way Home – unless something extraordinary happens – will get theatrical releases because even with coronavirus they’re movies with the potential to be very successful for the studio.

Though there are movies that aren’t like to fare so well, like The Suicide Squad and Dune, which unfortunately are both produced by Warner Bros, who’ve decided to sacrifice their entire 2021 slate to build their streaming channel, HBOMax.

This is a terrible move and I think I understand why.

When people give you something for free – particularly something that’s perceived as valuable – it not only breeds suspicion but it devalues the item in the eyes of most consumers.

Part of the mystique of vehicles like Ferraris and Maseratis is directly related to their price.

Sure, it would be awesome if everyone could afford one but if that’s the case then they’ll matter a lot less exactly for the same reason.

So when you have movies like The Suicide Squad or Dune offered for free (minus the cost of an HBOMax subscription) the feeling is that they’re no longer events in and of themselves and since you can catch them on HBOMax anytime, why bother going to the theater?

If the interest in the teaser for Spider-Man: No Way Home shows us anything, it’s that.

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