Warner Bros Failed Dual-Release Strategy

I’m still waiting for evidence Warner Bros’ dual release strategy was a successful one because if one were to judge by the returns for Tenet (which might have had something to do with Christopher Nolan releasing his next movie via Universal), Wonder Woman 1984 (which supposedly had a budget around $200 million, yet earned almost […]

James Gunn’s ‘Suicide Squad’ Underperforms

James Gunn’s The Suicide Squad premiered Friday with $12 million at the North American box office. By way of comparison, 2016’s Suicide Squad opened with $64 million. That’s a MASSIVE decline and while COVID wasn’t an issue in 2016, neither was WarnerMedia’s streaming platform, HBOMax. This is what happens when a company is willing to […]

A ‘Suicidal’ Marketing Strategy

When I saw the Official ‘Early Access Do Not Share’ Trailer for James Gunn’s The Suicide Squad I assumed that it was a clever marketing strategy on the part of Warner Bros, which would fit what I know of James Gunn, personalty-wise. Well, I might have been wrong because according to Superherohype the The Suicide […]