In terms of keeping ourselves entertained, there are a plethora of options available.
From the Internet to video games, watching sports or the seemingly hundreds of other things we do to fill time, our entertainment options are so many that studios can’t afford to take moviegoers for granted.
Which is why I see a studio release an ‘extended’ or a ‘Director’s Cut’ I have to ask if executives think we’re all so stupid that we just don’t notice that we’re (more often than not) being screwed.
Because if a director is doing their job, there’s no reason for an extended or a Director’s cut to even exist.
For instance, when Joss Whedon was asked if there would be a Director’s Cut of Avengers: Age Of Ultron, he unequivocally said ‘No.’
Reason being, part of a director’s job is to work with the studio to bring their vision to life, and that typically involves a little give and take but that being said, at the end of the day what you see on theater screens should be what the director wanted you to see.
If it’s not, then there’s a problem, though I definitely don’t think the answer is to release extended cuts, as was the case of Suicide Squad; or a Director’s Cut, in the case of Batman V Superman: Dawn Of Justice.
Reason being, in my book that’s known as double dipping, which is a big ‘screw you’ to moviegoers.
But it goes deeper than that. Extended editions that don’t add value slowly undermine viewers faith and trust in movies, and with so many illegal ways to get content you’d think studios would be doing all they can to fight such ha creeping cynicism.
Then again, I’ve been wrong before.