Vertigo’s Hellraiser was a groundbreaker of sorts for DC Comics, which despite being adapted as a movie starring Keanu Reeves in 2005 and a television show in 2014 was never quite as successful as fans of the character would have wanted it to be.
Garth Ennis’–who also wrote Hellraiser for eight years–created Preacher, which was published in 1995. Perhaps not surprisingly, it was of a similar vein to Hellraiser in many ways and also dealt with demons, angels and what it meant to be human.
And while it never quite–in comic form, at any rate–had the success of John Constantine, AMC apparently has enough faith in it that they’re willing to build a series around it.
It’s worth mentioning that there’s some validity to the perspective that, while cable series also have to deal with ratings, the threshold for success or failure isn’t quite the same as it is for network television.
Luckily for AMC they also have The Walking Dead and Fear The Walking Dead, which are two of the most successful series on television on either regular television or cable, so even if Preacher isn’t all that they want it to be, they may have a bigger window for it to build an audience, unlike Constantine (which for some reason I refer to as Hellraiser, which is a Clive Barker-directed movie, as opposed to Hellblazer) which lasted only one year.
I actually have the first few issues of Preacher, but truth be told it was never one of my favorites (that honor goes to Shade: The Changing Man and Hellraiser, so I can’t tell how faithful the trailer is to the comic off the top of my head.